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Why Bunbury’s events calendar is booming

By Kevin Kelly

There are plenty of reasons why we think Bunbury is a pretty great city to live in, whether you have a local rental or have invested in real estate. Aside from being right by the sea, and in the heart of two wine regions, Bunbury has all the conveniences of city life with rural Australia also on its doorstep.

If that wasn't enough, it's just been announced that 2017-18 was the biggest ever events season in the city. Across the period, 29 events took place, with an estimated financial gain to the city in the region of $2.9 million, according the City of Bunbury council. While there are many reasons why real estate in Bunbury is so attractive, being able to attend and benefit from a great range of events just adds to the list.

The benefit to the community

Events range from sporting activities and multicultural festivals to the Bunbury Beer and Cider Festival and the Bunbury Fringe Fest. The wide range of events on offer means that there is something to entertain all members of the community, whether young or old, and provides an opportunity for different areas and cultures of the city to come together.

Outside of local residents, many people who haven't visited the area before or who haven't returned for some time, have been encouraged to visit Bunbury to attend some of the recent events. An attractive calendar bringing in out of town visitors naturally increases tourism to the area, thinks Deputy Mayor Jaysen Miguel.

The financial effect

Aside from the community benefits, a stellar line up of events also brings economic advantages. Investment from the city totalled around $380,000, with as much of $326.827 of that coming from the Events Grant Funding Round. Sports Marketing Australia (SMA) invested $51,886 to support exclusive sporting events in the city, providing a huge return on investment, estimated at almost $3 million, in their events alone.

The SMA brought events such as Volley by the Bay and Little Athletics Country Championships to the region. The volleyball tournament saw an investment of $23,500 from the city, and return is estimated at $1.8 million, report the City of Bunbury council.

The 2018-19 budget has now been distributed to assist 27 events, covering a wide variety of activities to involve the existing community, and continuing to make Bunbury a worthwhile tourist destination.

For more information on why Bunbury is a great option for your next real estate purchase or rental, get in touch with the Ray White team today.

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